IMSI announces a `98 line-up of 40 software products
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Ten IMSI products leaders in their categories, according to PC Data
IMSI has announced its new fall line-up of more than 40 software products designed to enhance business and personal productivity. Expanding from its base of award-winning brands such as TurboCAD, MasterClips, FormTool and FloorPlan, IMSI has dramatically grown its product line in five categories: Computer-aided design and graphics, business productivity, utilities, personal productivity, and visual content.
Over the past year, IMSI has sold more than two million units of software. According to PC Data, an independent research firm headquartered in Reston, VA, ten IMSI products have risen to the number one and two slots in their categories in terms of retail sales.
'IMSI continues to set the standard in price and performance by offering superior products at a fraction of competitors' prices,' says John McCrea, IMSI's vice president of worldwide marketing. These outstanding IMSI products include, among others:
- CAD/GRAPHICS
- TurboCAD
With more than 1,200,000 units sold to date, TurboCAD is the #1 best-selling CAD software under $400 (PC Data). A PC Magazine (UK) 'Editor's Choice' and a Windows Sources 'Top 100' award winner, TurboCAD v5 seamlessly integrates over 250 2D & 3D viewing, editing, and rendering tools with powerful 3D-wire frame, computer-aided design technology. An optional voice-activated interface lets users draw by talking. TurboCAD Professional offers AutoCAD programmability and MicroStation compatibility. TurboCAD 3D Modeler, and TurboSketch also are available. 'TurboCAD..is packed with features you would expect in a high-end offering like AutoCAD..but at a fraction of the price. ' ZD Net, October, 1997
FormTool Scan & OCR
A repeat PC World's 'Best Buy' award winner with more than 600,000 units sold to date, FormTool is the #1 best-selling forms software under $150 (PC Data). FormTool Scan & OCR allows users to scan in forms, modify any of the 450 included templates, or design custom forms from scratch. Users also can e-mail, route, and file forms in FormTool's relational database. FormTool Express also are available.
'A full featured form automation package with powerful database and workflow features makes FormTool an absolute steal.' Pacific Technology Partners, February, 1998.
HiJaak
A PC Magazine 'Editor's Choice' winner, HiJaak Pro is the #1 best-selling graphics tool under $150 for converting, capturing, and organizing graphic images. As PC Magazine (April, 1997) says, 'HiJaak is a vital tool for anyone working with graphics images.' Convert 85 2D and 3D graphics file formats, and catalog images for easy access. HiJaak 'offers faster performance, better file conversion and new image cataloging capabilities.' Desktop Publishers Journal, March, 1998
Flow!
As Windows Sources (June, 1997) says, Flow! ' is a great all-purpose flowcharting package.' A quick and easy way to design flow charts, organization charts, and business diagrams, Flow! is half the price of comparable products such as Visio. Superior drawing and graphics power combined with a Microsoft Office compatible interface will have users creating sophisticated business charts and diagrams in minutes. 'This package comes with all sorts of bells and whistles.' PC Computing, July, 1997
Lumiere Video Studio
A powerful, yet affordable, video editing suite, Lumiere Video Studio '..is the hands down winner in performance, features and overall value.' (PC World, May,1997). According to PC Data, Lumiere is the #2 best-selling video editing software for under $125. With more than 60 special and transitional effects, Lumiere compares favorably to products like Adobe Premiere, at one-tenth of the price. Lumiere also includes Corel Photo Paint 7 Plus. 'Lumiere is an ambitious program that clearly offers the most features for the money.' PC Magazine, October, 1997
Multimedia Fusion
Multimedia Fusion is 'the first multimedia authoring tool that lets users make full-fledged presentations, applications and even games, without a bit of scripting.'(PC Computing). Multimedia Fusion compares favorably to products like Macromedia Director, with full-featured multimedia authoring tools and an object-oriented development structure, but costs a fraction of the price. 'Multimedia Fusion is the quickest, easiest way to create just about anything from games to advanced applications . . .' Ronald R. Schlick, multimedia designer, June, 1998. How to merge photos in word.
Business applications
TurboProject
A PC Magazine 'Editor's Choice' winner, TurboProject is the #1 best-selling project management software under $375 (PC Data). TurboProject is the project scheduling software that makes planning, organizing, communicating, and tracking projects fast and easy. TurboProject Professional is used by corporations like Intel, Motorola, Hewlett Packard and others because of its full-featured multi-user capabilities. TurboProject Express lets users quickly and easily map out elaborate projects and timelines. TurboProject received a four star (highest) rating from Home Office Computing (1997).
PeopleScheduler
PeopleScheduler solves everyday real-world scheduling problems for just about any size organization. Flexible easy-to-use graphics allow users to coordinate schedules, shifts, breaks, lunches, vacations, attendance, budgets, among other options. The #1 best-selling product in its category (PC Data), PeopleScheduler is used by individual fast-food restaurant franchises, airlines, and major retail outlets, to name a few.
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WebBusiness Builder
Designed to help users quickly and easily develop their own Web site for electronic commerce, WebBusiness Builder allows users to take their business directly to the millions of Internet users worldwide at a fraction of the price of other e-commerce software. Users create an online store, define payment options, track customers -- all within a user-friendly graphical interface.
Utilities
VoiceDirect Continuous Gold
Using award-winning, IBM ViaVoice technology, VoiceDirect Continuous Gold is a speech recognition system that lets users speak into virtually any Windows application - just by speaking in a normal voice, up to 100 words per minute. Users can navigate their desktop and perform commands in Microsoft Word without lifting a finger. VoiceDirect learns specific speech patterns, expanding its vocabulary to match frequently used words. Users also can have their computer read text back to them. VoiceDirect Continuous also are available.
Net Accelerator 2.0
The #1 best-selling Internet accelerator utility (PC Data), Net Accelerator helps users go up to 20 times faster as they browse through their favorite web sites. NetAccelerator loads pages before users ever choose a link and pre-fetches graphics and text so they are ready for the next click. It comes with two powerful bonus utilities: Jackhammer and InocuLAN AntiVirus. Net Accelerator has won the PC World`s 'Best Buy' Award (July, 1998)!Net Accelerator is..'the simplest and most trouble-free browser accelerator on the market.' PC Magazine, March, 1998
Personal productivity
FloorPlan 3D Design Suite
The original best-selling home/office design software with more than 750,000 units sold to date, FloorPlan 3D Design Suite gives users the power to transform home, office, and garden design ideas into stunning photo-realistic 3D plans. Lightscape technology allows users to see their virtual design from any angle with realistic shadows and reflections. FloorPlan 3D Design Suite is currently IMSI's best selling program and includes TurboProject Express, 3D Garden Designer and HomeStyles House Plans. 'FloorPlan highlights just how incredibly powerful and affordable professional-level CAD programs have become.' PC Review, February, 1998
Easy Language Deluxe Suite
Easy Language is the #2 best-selling language product (PC Data), with over 350,000 units sold to date. Six complete products in one, Easy Language Deluxe Suite includes Easy Language 17 World Languages, Easy Language Conversational Skills, Berlitz 62,000 Word Interpreter, Accent Multilingual Word Processor, Seterra Geography Learning Tool, and Selingua Language Games. It is ideal for travelers, business professionals, and students interested in anything from casual conversation to more involved communications. 'Easy Language is the mightiest, most encyclopedic program of them all..This is a globe-trotting phrase book, dictionary, sightseeing tour and digital teacher in one.' PC Format, August, 1998
MasterClips Publisher
A PC Magazine (UK) 'Editor's Choice' award winner with more than two million units sold worldwide, MasterClips Publisher provides users with powerful publishing tools with the ease of use of 'print' products. From birthday cards and party invites to newsletters and web pages, MasterClips Publisher offers publishing tools, award-winning MasterClips75 000 images, robust drawing, photo-editing, and 3D text tools.
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Digital art
MasterClips 500,000+
Winner of virtually every award given for collections of digital art including PC Magazine's 'Best 125 Software' award, more than one million MasterClips have been sold to date. The latest addition to the collection, MasterClips 500,000+ , includes exclusive vector art, classic clip art, MasterPhotos, Web art, and fine art. Users can find images fast by viewing the color catalog, and utilizing the search feature of the MasterClips browser. Users can access even more winning art online. MasterClips Premium Image collections are available in sizes from 75,000 to 500,000+ and at prices ranging from R245 to R625 (ESP). ' outstanding clip art at an outstanding value.' PC Pro, August, 1997 'The mother of all art collections!' PC Home, January, 1998
MasterClips Email Animator
MasterClips Email Animator is a unique and easy-to-use multimedia tool that enables users to add spectacular animations, sound, graphics, and fun to their email messages. Messages can be created and sent on any Windows-based computer that sends and receives email attachments. Users even can send messages with their own voice attached. Messages can be received and viewed on any Windows, Macintosh or Java-compatible system.
About IMSI
Founded in 1982, IMSI (International Microcomputer Software, Inc) is a provider of business productivity, utility and visual content software. Headquartered in San Rafael, IMSI has offices in the United Kingdom, France, Germany, Australia, South Africa, Sweden, Brazil, and Japan. The company produces and sells its software in 13 languages and in more than 60 countries worldwide.
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Σε αυτές της γραμματοσειρές δεν διορθώνονται από τον ορθογράφο, για όσους έχουν πρόβλημα ορθογραφίας, η λύση είναι πρώτα να γράψετε το κείμενο με μια απλή γραμματοσειρά (Arial ) και όταν τελειώσετε χρησιμοποιήστε τον ορθογράφο, μετά επιλέξτε όλο το κείμενο να μαυρίσει και στη συνάχια επιλέξτε τη καλλιγραφική γραμματοσειρά που επιθυμείτε. You must have in control panel in the language and region, also a Greek keyboard installed to be able to see the Greek fonts and perhaps a Greek spell checker. Some of these fonts are not spell check available, the best solution is first to use a simple font (Arial font) finish your work then use the spell checker, and after you finish, select all your text then change it to your desired Greek calligraphic font. To correctly display GREEK on your screen, your system needs to support Greek fonts, according to the standard ISO 8859-7. If it doesn't, you need to install a suitable Greek font.
Comparisons and Contrasts: The Selling Concept takes an inside-out perspective -- looking at the company’s needs and wants in terms of existing products and ways to find customers for them. Discussion Note: Promotional tone may help indicate whether a company practices the selling or the marketing concept. Selling involves persuasion -- convincing the customer of their need to buy existing products. Philip kotler quotes. 15 and to the material on pp. The Marketing Concept takes an outside-in perspective - identifying the needs and wants of a clearly defined market and adjusting company efforts to make products that meet the needs.
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